About Joni

I’m an AI Strategist, Ethicist, and Researcher, exploring how emerging technologies can deepen creativity, ethics, and human connection. With a background spanning multimedia design, responsible AI, and higher education, I bring a unique blend of research, artistry, and systems thinking to every project. From the classroom to the film studio to the boardroom, my work examines how AI can strengthen creativity, ethics, and human connection.

I am also the Founder of CHAIRES: Center for Human–AI Research, Ethics, and Studies, where I lead initiatives that connect ethical AI research with real-world practice across industries — spanning technology, creative fields, public service, and beyond.

I am also the creator of AI Cinematic Realism, a framework for understanding how generative media reshapes storytelling, screen culture, and the aesthetics of realism in film and digital media.

I’ve developed courses, frameworks, and creative works that help people engage AI meaningfully and responsibly—whether they’re leaders, creators, educators, developers, policymakers, or curious everyday users. At the heart of my work is a belief that storytelling and collaboration are key to shaping a future we actually want to live in.

I work with organizations across sectors—creative teams, nonprofits, forward-looking companies, and educational institutions—to explore responsible AI integration, ethical frameworks, and human-centered innovation. Through workshops, talks, and strategic advising, I help groups navigate emerging technologies with clarity, purpose, and imagination.

I’m the author of AEIOU Ethos: A Framework for Responsible AI, which distills my approach to building ethical, creative, and human-centered relationships with AI.

I also share ideas, insights, and experiments in my Human-AI Alchemist newsletter—an ongoing space where I explore how people and AI shape each other, and the futures we’re building together.

I’m also continuously expanding my expertise through professional development. You can explore my AI certifications and trainings for more details.

Let’s build that future together — Book Me for an Intro Conversation. And if you come across my academic work, you might see it under my full name, Jose Gutierrez III.